CASE STUDY – CONTENT MANAGEMENT SYSTEM
Customer Profile:
Founded in 1945, this Company is engaged in the sales and distribution of HVAC, refrigeration, food service equipment, parts and supplies for both residential and commercial applications. They offer customers a wide range of product lines, competitive pricing, superior customer service and valuable, time saving services that position us as an industry leader.
With over 200 locations in 22 states, each Distributing Service Center is staffed by the most knowledgeable and customer service oriented people in our industry.
Business Situation:
Company’s marketing website was difficult to maintain, content was not easy to update, and did not allow for shared content storage and retrieval by large numbers of people.
Solution
Global’s solution was Sitecore, the World’s leading website content management software solution. Sitecore provides a Content Management System that can store, control, revise, semantically enrich, publish documents and manage work flow in a collaborative environment for a large group of content contributors. Sitecore’s Web Content Management System (CMS) puts the power of personalization and conversation management right in the hands of your marketers and business users. Now your website becomes a critical engagement engine, working with all of your digital marketing channels to increase conversions, drive revenue and meet real business objectives.
Client’s Content Management System offers:
- Website dealer/store location search
- E-commerce integration
- Related content modules (content reuse, context related delivery)
- Google analytics and integrated sitecore analytics
- Onpage SEO optimized site, Off Page SEO with external link building established
- Social Media Features
- Facebook Integration
- You tube Integration
Technology Used:
Sitecore CMS on ASP .Net Platform and SQL Server 2008 R2.
Benefits: Modern Platform
The client’s website represents a transformational project that has enabled the business to migrate from an inefficient platform based on old technology, to a modern platform that is global, scalable and robust.
Increased Visibility:
Client’s website is now enhanced and current at all times with latest product information.
Improved integration:
The behind the scenes Content Management design allows contributors to easily store and retrieve content, eliminates duplication, is fully integrated and scalable for future growth.
Transform your business with intelligent solutions offered by Global Infonet.
Global Infonet is a Jacksonville, FL based company that serves a multitude of organizations nationally. Our team is customer focused and consists of dedicated professionals who understand your business. We value the needs and goals of our clients and consistently exceed their expectations.
For more information, call 904-724-8880 or visit the website at www.global-infonet.com
